| 1. How
can mailers benefit by using the DefinitiveDatabase™? |
| | The DefinitiveDatabase™ offers many unique ways of accessing high-quality data. Our more than 150 participating trade publications supply the DefinitiveDatabase™ with their current subscriber records. The names are combined into matched fields which are unduplicated and "sorted" by hundreds of categories designed to target very specific markets. The result is the most concentrated database of IT and B2B decision makers available.
Here are some of the exclusive benefits the database has to offer:
-
The ability to target multiple categories including geography (states, zips etc.),
job title/function, industry/SIC, company size (by sales volume or
employees), software installed, products purchased, operating systems and
much more. Because the contacts are pulled from our 12 million records,
counts are considerably higher than most resources. Minimums are
easily obtained even in the smallest geographic areas.
-
Phone numbers are available for over
2 million telemarketing records
-
Maximize leads in regional or small markets. With the more than 12 million records, counts are maximized in all geographic markets.
|
|
|
2. What makes the DefinitiveDatabase™ unique?
|
| | The DefinitiveDatabase™ is a powerful sales tool consisting of millions of active records from leading IT and business-to-business publications, associations, attendees, and qualified professionals in
small- to medium-sized businesses through Fortune 500 companies in the U.S. The lists that participate in the DefinitiveDatabase™ have been selected based on their high degree of historical responsiveness to direct marketing programs.
Hundreds of highly selectable categories can be targeted by companies looking for the highest quality postal or telemarketing lists.
In addition, the quality of the data is the most accurate available
because subscribers "self-report" the business demographic
information that is available. |
|
|
| 3. How quickly can I
receive the lists? |
| | Most orders can be shipped within 24-48 hours from the time your order is approved. Faster order turnaround can be provided on a "rush" basis
for a small fee. |
|
|
4. How current is the data in the DefinitiveDatabase™?
|
| | The data is comprised of the current subscriber or database information from the list owners.
The DefinitiveDatabase™ is continually updated as list owners update their own subscriber lists. |
|
|
5. Will it cost me more to access the database than to
order the same lists through a broker? |
| | No, with the DefinitiveDatabase™, you get your names on a net name basis without the merge/purge charges. There are no minimum charges or access fees. In addition, there is only one shipping charge since the output is a single order. The database is comparably priced, and in many cases
is less expensive than other lists
of lesser quality. |
|
|
6. What is the price per thousand names in the DefinitiveDatabase™?
|
| |
Postal list prices are $200/M (per/M = price per thousand names) plus any applicable selection charges
Telemarketing list prices are $250/M plus any applicable selection charges
Selection charges range from $5 - $20/M if applicable. (i.e. titles,
geography, sales volume, etc.)
|
7 . Can I select "individual" lists for my direct mail/telemarketing
project from the DefinitiveDatabase™?
|
| | Yes, many
lists in the database can be individually selected. You must
choose a minimum of five lists from various publishers. Mailers may also isolate and remove any individual lists that they are currently using or do not wish to use. |
|
|
| 8 . What is the minimum order?
|
| | There is a 5000 name minimum order. Some exceptions can be made depending on the categories selected. Please inquire. |
